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Navigating through an everchanging landscape as a small business owner or entrepreneur can be a daunting task, especially without help. Our Small Business Blog is a hub of useful information to assist you in overcoming the hurdles only small business owners understand. Look to us for accessible tips and advice you can employ immediately to help tackle the obstacles and challenges you face daily. Simply choose a topic ranging anywhere from building a better business plan to Covid-19 concerns and find the answers you’re looking for.

Topics / Previous Posts customer retention (4)
Considering a Brick and Mortar Location? Pros and Cons
  • 30 November 2020
  • Kayla Meier

Considering a Brick and Mortar Location? Pros and Cons

As we near the end of 2020, we have an opportunity to look ahead to small business goals for the coming year. For many small business owners, one of these goals could be to open a brick and mortar location. There are many factors to consider before opening a physical store, especially during a pandemic, but with careful thought and planning, you can make the best decision for your business. Keep the following factors in mind when weighing the pros and cons of brick and mortar.

4 Ways to Become a Fixture in Your Community
  • 23 November 2020
  • Jelani Markus

4 Ways to Become a Fixture in Your Community

As a small business, one of your best paths to success can be found in your own neighborhood. When you are seen as a reliable fixture within the community, you are more likely to see reliable traffic, which can result in a benefit to your bottom line. But how do you transform your business into a staple of your local community? The following four tips may help you reach that goal.

Essential Newsletters for Small Business Owners
  • 24 August 2020
  • Leo Covey

Essential Newsletters for Small Business Owners

Many of us start our day with the same early morning email ritual. We glance through our inboxes, scan our important work emails and then delete the “junk emails” we do not need. Hopefully, there are a few inspired treasures buried in between all those messages—newsletters from your favorite thought leaders in the world of small business. If not, here are a few top picks, blending a mix of inspiration, insight and pragmatic get-it-done information. Hint: Many of the below links lead to blogs. From there, it is as simple as signing up with your email address.

Customer Acquisition and Retention Models
  • 22 June 2020
  • Taylor Miller

Customer Acquisition and Retention Models

As business owners, you may occasionally forget about retention and mostly depend on advertising dollars to reach people. But never forget the people who have already done business with you. Here are four key guidelines to follow for acquiring and retaining customers.